
<SEP 15-17th • BERLIN & ONLINE >
_
The Berlin product management conference, built for in-house teams.
3 days to lead, build, and operate with top industry leaders.
Get your discounted Summer Bird ticket. Only 30 workshops bundles left.
<SEP 15-17th • BERLIN & ONLINE >
_
The Berlin product management conference, built for in-house teams.
3 days to lead, build, and operate with top industry leaders.
Get your discounted Summer Bird ticket. Only 30 workshops bundles left.
<SEP 15-17th • BERLIN & ONLINE >
_
3 days to lead, build, and operate in the AI era.
Get your discounted Summer Bird ticket. Only 30 workshops bundles left.















< Week Overview >
Designed for Exchange
Designed for Exchange
Designed for Exchange

Your company & your leadership
SEP
15
Leaders Lab
HoP to CPO
Fix the structure your team works inside, with people who run orgs like yours.
Redesign how your org runs
Team structure, AI strategy and the calls only you can make, with Ravi Mehta. One room of vetted Senior Leaders, leave with a 90-day plan.
DAYTIME
Leaders Aperitif
The conversations from the day, off the record
EVENING

Your company & your leadership
SEP
15
Leaders Lab
HoP to CPO
Fix the structure your team works inside, with people who run orgs like yours.
Redesign how your org runs
Team structure, AI strategy and the calls only you can make, with Ravi Mehta. One room of vetted Senior Leaders, leave with a 90-day plan.
DAYTIME
Leaders Aperitif
The conversations from the day, off the record
EVENING

Yourself & your team
SEP
16
Craft & AI Labs
Senior PM to HoP
Sharpen how you decide, operate, and build, then take it back to your team.
Pick the workshop that fits your gap
Building with AI, product operations, judgment calls, stakeholders, or shipping faster. 20 seats each, one operator per room.
DAYTIME
Craft & AI Aperitif
Food, drinks, no agenda
EVENING

Yourself & your team
SEP
16
Craft & AI Labs
Senior PM to HoP
Sharpen how you decide, operate, and build, then take it back to your team.
Pick the workshop that fits your gap
Building with AI, product operations, judgment calls, stakeholders, or shipping faster. 20 seats each, one operator per room.
DAYTIME
Craft & AI Aperitif
Food, drinks, no agenda
EVENING

The market
SEP
17
Conference
Every level
See how top teams are really working, and build the strong network for your career.
What the AI wave actually changed
How teams build, re-org, distribute and lead now. Choose the room closest to your problem: 1 main stage, 2 deep dives, 3 roundtables in parallel.
DAYTIME
Conf OoO Party
Aperitivo and the conversations people remember
EVENING

The market
SEP
17
Conference
Every level
See how top teams are really working, and build the strong network for your career.
What the AI wave actually changed
How teams build, re-org, distribute and lead now. Choose the room closest to your problem: 1 main stage, 2 deep dives, 3 roundtables in parallel.
DAYTIME
Conf OoO Party
Aperitivo and the conversations people remember
EVENING
The Product Week
Everything around the three days. Sign-ups open in August.
EUROPE
Satellite Events
Community nights across Europe in the run-up, and in Berlin before the week.
OPEN TO ALL
EUROPE
Satellite Events
Community nights across Europe in the run-up, and in Berlin before the week.
OPEN TO ALL
SEP 16
Product Blind Dates
We book the tables, you show up and meet someone new. It worked last year.
OPEN TO ALL
SEP 16
Product Blind Dates
We book the tables, you show up and meet someone new. It worked last year.
OPEN TO ALL
SEP 16
Product Walks
A walk through the city with people who do your job.
OPEN TO ALL
SEP 16
Product Walks
A walk through the city with people who do your job.
OPEN TO ALL
SEP 16
Paddle Tournament
Bring a racket or borrow one. The easiest way to meet people.
CONFERENCE TICKET
SEP 16
Paddle Tournament
Bring a racket or borrow one. The easiest way to meet people.
CONFERENCE TICKET
SEP 18
Lenny's Meetup
Productlab started in a pub at a Lenny meetup in summer 2023. The week ends where the idea began.
OPEN TO ALL
SEP 18
Lenny's Meetup
Productlab started in a pub at a Lenny meetup in summer 2023. The week ends where the idea began.
OPEN TO ALL
< Tracks: Communication, Leadership, Operate with AI >
< Tracks: Communication, Leadership, Operate with AI >
Curated for market challenges.
Curated for market challenges.
Curated for market challenges.
Keynotes
Deep Dives
Roundtables
Workshop Hosts
Talks
Deep Dives
Roundtables
Workshop
< Tickets >
Join the Product Week
Join the Product Week
Join the Product Week
Top Tickets
Online
Discover
Conference
See how top teams are really working, and build the network that carries your career.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta (Reforge). Leave with a 90-day plan for your org.
SEP
16
Craft & AI Labs
Senior PM to HoP
Five workshops, 20 seats each. Get better at building with AI, running product operations and leading the work.
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
1 main stage + 2 deep dives + 3 roundtables in parallel. Built for exchange, not for sitting and listening.
Save €100
39 left at this price
€499
€399
Inc. VAT
Get Conference
MOST POPULAR FOR LEADERS
Bundle: Conf + Workshop
Work on your own problem for a day, then pressure-test it against the room.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta (Reforge). Leave with a 90-day plan for your org.
CHOOSE
SEP
16
Craft & AI Labs
Senior PM to HoP
Five workshops, 20 seats each. Get better at building with AI, running product operations and leading the work.
CHOOSE
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
1 working day of your choice + the full conference day. Take-home materials and recordings. Built to leave with something finished.
Best value
30 bundles left
from
€999
Inc. VAT
Get 2-Day Pass
All access
The Full Week
A dedicated day for each layer of your work: your company, your team, yourself.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta (Reforge). Leave with a 90-day plan for your org.
INCLUDED
SEP
16
Craft & AI Labs
Senior PM to HoP
Five workshops, 20 seats each. Get better at building with AI, running product operations and leading the work.
INCLUDED
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
3 days + every evening. Premium networking and a 90-day plan you actually leave with.
Save €200
Limited seats
€1,699
€1,499
Inc. VAT
Get Full Week
Accepted payment methods
Credit Card
Pay directly, get reimbursed.
Bank Transfer
Request invoice, forward to finance.
Top Tickets
Online
Discover
Conference
See how top teams are really working, and build the network that carries your career.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta (Reforge). Leave with a 90-day plan for your org.
SEP
16
Craft & AI Labs
Senior PM to HoP
Five workshops, 20 seats each. Get better at building with AI, running product operations and leading the work.
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
1 main stage + 2 deep dives + 3 roundtables in parallel. Built for exchange, not for sitting and listening.
Save €100
39 left at this price
€499
€399
Inc. VAT
Get Conference
Bundle: Conf + Workshop
Work on your own problem for a day, then pressure-test it against the room.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta (Reforge). Leave with a 90-day plan for your org.
CHOOSE
SEP
16
Craft & AI Labs
Senior PM to HoP
Five workshops, 20 seats each. Get better at building with AI, running product operations and leading the work.
CHOOSE
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
1 working day of your choice + the full conference day. Take-home materials and recordings. Built to leave with something finished.
Best value
30 bundles left
from
€999
Inc. VAT
Get 2-Day Pass
All access
The Full Week
A dedicated day for each layer of your work: your company, your team, yourself.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta (Reforge). Leave with a 90-day plan for your org.
INCLUDED
SEP
16
Craft & AI Labs
Senior PM to HoP
Five workshops, 20 seats each. Get better at building with AI, running product operations and leading the work.
INCLUDED
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
3 days + every evening. Premium networking and a 90-day plan you actually leave with.
Save €200
Limited seats
€1,699
€1,499
Inc. VAT
Get Full Week
Accepted payment methods
Credit Card
Pay directly, get reimbursed.
Bank Transfer
Request invoice, forward to finance.
Top Tickets
Online
Discover
Conference
See how top teams are really working, and build the network that carries your career.
SEP
16
Craft & AI Labs
Senior PM to HoP
Get better at building with AI, running product operations and leading the work.
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
1 main stage + 2 deep dives + 3 roundtables in parallel. Built for exchange, not for sitting and listening.
Save €100
39 left at this price
€499
€399
Inc. VAT
Get Conference
MOST POPULAR FOR LEADERS
Bundle: Conf + Workshop
Work on your own problem for a day, then pressure-test it against the room.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta
CHOOSE
SEP
16
Craft & AI Labs
Senior PM to HoP
Get better at building with AI, running product operations and leading the work.
CHOOSE
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
1 working day of your choice + the full conference day. Take-home materials and recordings. Built to leave with something finished.
Best value
30 bundles left
from
€999
Inc. VAT
Get 2-Day Pass
All access
The Full Week
A dedicated day for each layer of your work: your company, your team, yourself.
SEP
15
Leaders Lab
HoP to CPO
Build a competitive team and AI strategy with Ravi Mehta
INCLUDED
SEP
16
Craft & AI Labs
Senior PM to HoP
Get better at building with AI, running product operations and leading the work.
INCLUDED
SEP
17
Conference
How top teams implement the product model, distribution and how leadership is changing.
INCLUDED
3 days + every evening. Premium networking and a 90-day plan you actually leave with.
Save €200
Limited seats
€1,699
€1,499
Inc. VAT
Get Full Week
Accepted payment methods
Credit Card
Pay directly, get reimbursed.
Bank Transfer
Request invoice, forward to finance.
< People & Teams >
A Community born in a pub and never stopped.
A Community born in a pub and never stopped.
A Community born in a pub and never stopped.

Subir Paul
Zalando
“Great topics, lots of insights. The space was also great, I liked the smaller presentation rooms, especially the one with couches. And last but not least, the organisers and the food.”
2025 attendee · Delivery Hero

Lucie McLean
“It was great and I am looking forward to the next year event.”
2025 attendee · Mercedes-Benz

Daniel Zherenkov
Delivery Hero
“I really liked the talks, roundtables and food and drinks were excellent.”
2025 attendee

Birte Loeckel
“I liked the enthusiasm and the joy of the organizer. The speakers and experts were all good and friendly.”
2025 attendee · Klöckner

Bedrettin Güner
Just Eat Takeaway

Helena Wir
Mobile.de
< Location >
Where It All Happens
Cic
Berlin
An historical venue built in 1867. Changed purpose across every decade since. A building that knows what it means to transform and keep going. Talks, workshops, and roundtables — for teams doing the same with AI.



Sept 15 - Sept 16
Sept 17
Cic
Berlin
An historical venue built in 1867. Changed purpose across every decade since. A building that knows what it means to transform and keep going. Talks, workshops, and roundtables — for teams doing the same with AI.



Sept 15 - Sept 16
Sept 17
Cic
Berlin
An historical venue built in 1867. Changed purpose across every decade since. A building that knows what it means to transform and keep going. Talks, workshops, and roundtables — for teams doing the same with AI.



< Our 2025 Moments >
Talks to act on, not just follow.

AI is here – now what?
Francesca Cortesi

The Intelligence Age
Stefan Ostwald - Parloa

PMs in the Agentic Era
Mirza Besirovic - Zendesk

Escaping the Paid Growth Trap
Asya Kuznetsova - Kraken

AI is here – now what?
Francesca Cortesi

The Intelligence Age
Stefan Ostwald - Parloa

PMs in the Agentic Era
Mirza Besirovic - Zendesk

Escaping the Paid Growth Trap
Asya Kuznetsova - Kraken

AI is here – now what?
Francesca Cortesi

The Intelligence Age
Stefan Ostwald - Parloa

PMs in the Agentic Era
Mirza Besirovic - Zendesk

Escaping the Paid Growth Trap
Asya Kuznetsova - Kraken
< FAQ >
Who should attend?
Built for 5y exp in tech, senior product and growth leaders (sPM, sPMM, PL, GL, HoP/HoG, Principal PM, Group PM, DirP/DirG, VP Product/VP Growth, CPO/CGO)
Do you offer group discounts?
We offer group ticket packages — 5 tickets with a 5% discount, or 10 tickets with a 10% discount. For custom team offers, reach out to us at team@productlab.app
Can I join later or modify a LABs Day workshop?
Yes, you can register for the conference today and add a LABs Day workshop to your ProductLab conference pass later by purchasing the workshop separately. Please note that workshops have limited capacity and are available on a first-come, first-served basis. If you’ve already registered for a workshop and need to switch to a different one, you can modify your workshop selection by submitting your request in writing to team@productlab.app before 5pm CET on Friday, September 11, 2026, after which changes will not be allowed.
Do you have a justification letter I can share with my manager or team to help us consider attending together?
Yes, we provide a justification letter template that you can customize. We look forward to seeing you at Productlab.
We need to complete a KYC check before purchasing. How do we get the info?
All our basic company details are listed in our Impressum. If your accounting department has a KYC form that needs to be filled out, just send it to team@productlab.app – we’ll complete it and return it as soon as possible.
Do you offer any discounted accommodation options for conference attendees?
Yes! We’ve partnered with The Social Hub Berlin-Mitte, where the workshop will take place. They offer modern accommodation, great food, a gym, and a central location with easy access from the airport and just a few stops from the central station.
Special Offer for Attendees and Speakers:
Discount: 20% off all bookings
Code: TSHPARTNERME26
Valid: 13.09.-20.09.26
What is included in the ticket price?
All conference tickets include access to the full event with all talks and workshops, coffee and snacks throughout the day, and post-event recordings of all sessions. If you purchase a workshop ticket, you'll also get an extra day of hands-on learning, dedicated networking sessions, a goodie bag, and supplementary materials to continue your learning after the event
Can I refund or transfer my ticket?
Tickets are non-refundable, but you’re welcome to transfer your ticket to another person at your company.
All transfer requests must be submitted in writing to team@productlab.app before 5pm CET on Friday, September 11, 2026, after which transfers will not be allowed.
Passes purchased with a complimentary discount code are nontransferable.
How do I get access to Leaders Lab at the conference?
Leaders Lab day is our exclusive senior track during the conference. To keep the right seniority level and a vendor-free room, we review all purchases.
Here's how it works:
Select your one-day pass or multi-day bundle and complete your booking
We'll check your LinkedIn profile to confirm your leadership level
If your role falls outside our criteria, you'll receive a full refund within 2-3 business days
Who it's for: Lead/Group PMs, Heads of Product, Directors, VPs, and CPOs.
Company cap: We accept a maximum of 5 attendees per company to keep the room diverse and the conversations honest.
This ensures Leaders Lab remains a high-quality space for product leaders to connect and learn without sales pitches.
Buying multiple tickets or team passes? Email us at team@productlab.app for concierge support.
Why am I paying VAT outside Germany?
VAT on Conference Tickets
All ProductLab Conference registration fees include 19% VAT, as required under EU and German tax law. Conference admissions are taxed where the event takes place (Germany), regardless of your location or tax status. This applies to all attendees.
Can my company recover the VAT?
Yes, in most cases. The process depends on where your company is based.
EU-based companies
Reclaim German VAT through your local tax authority via the EU VAT Refund Procedure. Minimum thresholds apply: €400 for quarterly claims, €50 for annual claims.
Non-EU companies
Apply directly through the German Federal Central Tax Office (BZSt) via the BOP online portal. Deadlines apply. Minimum thresholds: €1,000 for partial-year claims, €500 for annual claims.
Note: thresholds are cumulative across all business expenses in Germany during the refund period, not just this conference.
What do I need to reclaim?
Make sure your registration includes your full business details:
Company name and address
VAT number (EU) or tax ID (non-EU)
Keep original invoices for all related expenses including registration, accommodation, and meals.
Our company needs different invoices or PO numbers for each team. Can we still register as one group?
We make it easy to align product teams’ needs with your accounting structure. Each team can receive its own invoice and PO number, while your company is still counted as one group for benefits and discounts. We also provide a simple spreadsheet to collect and organize all team details.
Who should attend?
Built for 5y exp in tech, senior product and growth leaders (sPM, sPMM, PL, GL, HoP/HoG, Principal PM, Group PM, DirP/DirG, VP Product/VP Growth, CPO/CGO)
What is included in the ticket price?
All conference tickets include access to the full event with all talks and workshops, coffee and snacks throughout the day, and post-event recordings of all sessions. If you purchase a workshop ticket, you'll also get an extra day of hands-on learning, dedicated networking sessions, a goodie bag, and supplementary materials to continue your learning after the event
Do you offer group discounts?
We offer group ticket packages — 5 tickets with a 5% discount, or 10 tickets with a 10% discount. For custom team offers, reach out to us at team@productlab.app
Can I refund or transfer my ticket?
Tickets are non-refundable, but you’re welcome to transfer your ticket to another person at your company.
All transfer requests must be submitted in writing to team@productlab.app before 5pm CET on Friday, September 11, 2026, after which transfers will not be allowed.
Passes purchased with a complimentary discount code are nontransferable.
Can I join later or modify a LABs Day workshop?
Yes, you can register for the conference today and add a LABs Day workshop to your ProductLab conference pass later by purchasing the workshop separately. Please note that workshops have limited capacity and are available on a first-come, first-served basis. If you’ve already registered for a workshop and need to switch to a different one, you can modify your workshop selection by submitting your request in writing to team@productlab.app before 5pm CET on Friday, September 11, 2026, after which changes will not be allowed.
How do I get access to Leaders Lab at the conference?
Leaders Lab day is our exclusive senior track during the conference. To keep the right seniority level and a vendor-free room, we review all purchases.
Here's how it works:
Select your one-day pass or multi-day bundle and complete your booking
We'll check your LinkedIn profile to confirm your leadership level
If your role falls outside our criteria, you'll receive a full refund within 2-3 business days
Who it's for: Lead/Group PMs, Heads of Product, Directors, VPs, and CPOs.
Company cap: We accept a maximum of 5 attendees per company to keep the room diverse and the conversations honest.
This ensures Leaders Lab remains a high-quality space for product leaders to connect and learn without sales pitches.
Buying multiple tickets or team passes? Email us at team@productlab.app for concierge support.
Do you have a justification letter I can share with my manager or team to help us consider attending together?
Yes, we provide a justification letter template that you can customize. We look forward to seeing you at Productlab.
Why am I paying VAT outside Germany?
VAT on Conference Tickets
All ProductLab Conference registration fees include 19% VAT, as required under EU and German tax law. Conference admissions are taxed where the event takes place (Germany), regardless of your location or tax status. This applies to all attendees.
Can my company recover the VAT?
Yes, in most cases. The process depends on where your company is based.
EU-based companies
Reclaim German VAT through your local tax authority via the EU VAT Refund Procedure. Minimum thresholds apply: €400 for quarterly claims, €50 for annual claims.
Non-EU companies
Apply directly through the German Federal Central Tax Office (BZSt) via the BOP online portal. Deadlines apply. Minimum thresholds: €1,000 for partial-year claims, €500 for annual claims.
Note: thresholds are cumulative across all business expenses in Germany during the refund period, not just this conference.
What do I need to reclaim?
Make sure your registration includes your full business details:
Company name and address
VAT number (EU) or tax ID (non-EU)
Keep original invoices for all related expenses including registration, accommodation, and meals.
We need to complete a KYC check before purchasing. How do we get the info?
All our basic company details are listed in our Impressum. If your accounting department has a KYC form that needs to be filled out, just send it to team@productlab.app – we’ll complete it and return it as soon as possible.
Our company needs different invoices or PO numbers for each team. Can we still register as one group?
We make it easy to align product teams’ needs with your accounting structure. Each team can receive its own invoice and PO number, while your company is still counted as one group for benefits and discounts. We also provide a simple spreadsheet to collect and organize all team details.
Do you offer any discounted accommodation options for conference attendees?
Yes! We’ve partnered with The Social Hub Berlin-Mitte, where the workshop will take place. They offer modern accommodation, great food, a gym, and a central location with easy access from the airport and just a few stops from the central station.
Special Offer for Attendees and Speakers:
Discount: 20% off all bookings
Code: TSHPARTNERME26
Valid: 13.09.-20.09.26
< Our Community >
Why is the Community so special? Check our stories.
<Conference>
Checkout
Agenda
Lineup
Week Overview
Conference Day
Leaders Day
LABs Day
Location/Book Hotel
FAQ / L&D
Partners
< Newsletter >
Join our newsletter to stay up
to date on features and releases.
<Conference>
Checkout
Agenda
Lineup
Week Overview
Conference Day
Leaders Day
LABs Day
Location/Book Hotel
FAQ / L&D
Partners
< Newsletter >
Join our newsletter to stay up
to date on features and releases.
<Conference>
Checkout
Agenda
Lineup
Week Overview
Conference Day
Leaders Day
LABs Day
Location/Hotel
FAQ / L&D
Partners
< Newsletter >






















