< Speaker / Facilitator >

Alex Allan

Clue, Urban Sports Club, Parloa, GotPhoto, Lingoda, Awin, Equal Experts, and Digital North

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Alex Allan is a product and technology leader based in Berlin with over 15 years of experience across SaaS, marketplace and adtech businesses. As VP Product at Urban Sports Club, he led product through five M&A transactions totalling €60m+. Since 2020, Alex has worked as a fractional CPO and consultant, supporting 20+ companies on product, strategy and transformation. He is currently Interim Director of Product at Clue, the period tracking app with 10m+ MAU.

When Two Become One: Leading Product Through M&A

17.09

CIC Berlin

< About >

Every M&A deal has a thesis. But once the ink dries, it's product leaders who have to make it real: merging platforms, restructuring teams and making fundamental decisions about the future of the new combined product offering.

This roundtable brings together product leaders with hands-on PMI experience to discuss the patterns that lead to successful integration and the mistakes that derail it. We'll cover how to make decisive calls on ownership and structure early, why what seems like an optional product decision is often the enemy of progress and how to transition from integration mode back to customer-problem-solving mode without losing what makes the product valuable. Expect honest conversation about the human side too: keeping teams motivated and cultures aligned when uncertainty is at its peak.

< Key learnings >

  • Why understanding the strategic rationale behind the deal is the foundation for every product decision that follows

  • How to make fast, clear decisions in an environment of uncertainty.

  • Strategies for maintaining team culture and morale when everything around them is changing.

  • Navigating the trade-offs of consolidating product lines balancing revenue, customers and speed.

  • How to transition out of "PMI mode" and back to customer-problem-solving

< Get Speaker's vibes >

Learn more from speaker

< Tickets >

Join the

Product

Week

Single pass

Bundles

-20%

Online

Craft & AI + Conf

Sept 16+17

A full day of workshops to elevate your Craft, AI building & Product Marketing + Conference

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Best for in-person, hands-on learning

20 people max / group

€899

+VAT

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Leaders + Conf

Sept 15+17

Executive leadership day for Super ICs, HoP to CPOs with Ravi Mehta + Conference

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Best for Leadership Topics & Networking

Max 60 Leaders

€999

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Group discounts available on single tickets and multi-day passes — 5% for groups of 5, 10% for groups of 10. For Leaders Tickets or custom packages, email us at team at productlab.app

Save

up to 20%

Best for Teams

Starting from 5

+VAT

Show perks

Single pass

Bundles

Online

Craft & AI + Conf

Sept 16+17

A full day of workshops to elevate your Craft, AI building & Product Marketing + Conference

Save €99

Best for in-person, hands-on learning

20 people max / group

€899

+VAT

Show perks

Leaders + Conf

Sept 15+17

Executive leadership day for Super ICs, HoP to CPOs with Ravi Mehta + Conference

Save €99

Best for Leadership Topics & Networking

Max 60 Leaders

€999

+VAT

Show perks

Group Tickets

All days

Group discounts available on single tickets and multi-day passes — 5% for groups of 5, 10% for groups of 10. For Leaders Tickets or custom packages, email us at team at productlab.app

Save

up to 20%

Best for Teams

Starting from 5

+VAT

Show perks

Single pass

Bundles

-20%

Online

Craft & AI + Conf

Sept 16+17

A full day of workshops to elevate your Craft, AI building & Product Marketing + Conference

Save €99

Best for in-person, hands-on learning

20 people max / group

€899

+VAT

Show perks

Leaders + Conf

Sept 15+17

Executive leadership day for Super ICs, HoP to CPOs with Ravi Mehta + Conference

Save €99

Best for Leadership Topics & Networking

Max 60 Leaders

€999

+VAT

Show perks

Group Tickets

All days

Group discounts available on single tickets and multi-day passes — 5% for groups of 5, 10% for groups of 10. For Leaders Tickets or custom packages, email us at team at productlab.app

Save

up to 20%

Best for Teams

Starting from 5

+VAT

Show perks

Single pass

Bundles

-20%

Online

Craft & AI + Conf

Sept 16+17

A full day of workshops to elevate your Craft, AI building & Product Marketing + Conference

Save €99

Best for in-person, hands-on learning

20 people max / group

€899

+VAT

Show perks

Leaders + Conf

Sept 15+17

Executive leadership day for Super ICs, HoP to CPOs with Ravi Mehta + Conference

Save €99

Best for Leadership Topics & Networking

Max 60 Leaders

€999

+VAT

Show perks

Group Tickets

All days

Group discounts available on single tickets and multi-day passes — 5% for groups of 5, 10% for groups of 10. For Leaders Tickets or custom packages, email us at team at productlab.app

Save

up to 20%

Best for Teams

Starting from 5

+VAT

Show perks

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<Conference>

Online

About

Lineup

Week Overview

Conference Day

Leaders Day

LABs Day

Location

FAQ

<Community>

Next event

Newsletter

Join the Community

EU Conferences

< Newsletter >

Join our newsletter to stay up
to date on features and releases.

Imprint

Privacy Policy

Terms of Service

404

Brand Asset

About us

© 2026 ProductLab. All rights reserved.

<Conference>

Online

About

Lineup

Week Overview

Conference Day

Leaders Day

LABs Day

Location

FAQ

<Community>

Next event

Newsletter

Join Community

EU Conferences

< Newsletter >

Join our newsletter to stay up
to date on features and releases.

© 2026 ProductLab.
All rights reserved.

Imprint

Privacy Policy

Terms of Service

404

Brand Asset

About us