< Speaker / Facilitator >
Alex Allan
Clue, Urban Sports Club, Parloa, GotPhoto, Lingoda, Awin, Equal Experts, and Digital North
Connect in LinkedIn
Alex Allan is a product and technology leader based in Berlin with over 15 years of experience across SaaS, marketplace and adtech businesses. As VP Product at Urban Sports Club, he led product through five M&A transactions totalling €60m+. Since 2020, Alex has worked as a fractional CPO and consultant, supporting 20+ companies on product, strategy and transformation. He is currently Interim Director of Product at Clue, the period tracking app with 10m+ MAU.
< About >
Every M&A deal has a thesis. But once the ink dries, it's product leaders who have to make it real: merging platforms, restructuring teams and making fundamental decisions about the future of the new combined product offering.
This roundtable brings together product leaders with hands-on PMI experience to discuss the patterns that lead to successful integration and the mistakes that derail it. We'll cover how to make decisive calls on ownership and structure early, why what seems like an optional product decision is often the enemy of progress and how to transition from integration mode back to customer-problem-solving mode without losing what makes the product valuable. Expect honest conversation about the human side too: keeping teams motivated and cultures aligned when uncertainty is at its peak.
< Key learnings >
Why understanding the strategic rationale behind the deal is the foundation for every product decision that follows
How to make fast, clear decisions in an environment of uncertainty.
Strategies for maintaining team culture and morale when everything around them is changing.
Navigating the trade-offs of consolidating product lines balancing revenue, customers and speed.
How to transition out of "PMI mode" and back to customer-problem-solving
< Get Speaker's vibes >
Speaker's welcome
< Tickets >
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