But what does that actually mean? In this session, we unpack what strategic thinking really looks like — and how to apply it when it counts.

AI made every person on our team faster. It didn't make the team faster. Vihar and I share what actually changed at Miro: the new bottlenecks that show up once everyone is moving fast, and what aligned people, shared context, and fast decisions look like in practice.

AI can draft anything. Jane Austin shows how Contentsquare builds the context and judgment that decide what actually ships.

Mergers and acquisitions promise synergy but often deliver chaos - at least at first. Join a roundtable of product leaders to discuss what actually works when combining teams, platforms and roadmaps.

Modern products are ecosystems of APIs, compliance layers, and partners. Product managers increasingly orchestrate infrastructure and stakeholders. Lessons from Web3, regulated fintech, and AI prototyping.

The interface is becoming optional. Remove it — and what's left tells you everything about your real strategy.

The conference closes with Michelle Parsons. She has built for human connection at Spotify, Netflix, Hinge, and now Lora. Her closing keynote asks the question product leaders will keep returning to: what makes us irreplaceable in the age of AI?

Most product leaders are wired to simplify. At tonies, that instinct would have been wrong. Prasad Gupte makes the case that complexity, when owned with intention, is the most defensible moat a product org can build.

How do you go from a hypothesis to an agentic product your customers actually use, especially inside a large organization? A real-world case study of the process from start to finish.

The AI-native playbook exists. We tested it on a real product, with a real team, under real pressure. Some things flew. Some things broke. All of it was worth it.

AI sped up execution by 15-25%. It sped up judgment by zero. A story about a circus tent, a leaking aircraft, and the product team you'll run next year.

AI transformation isn't just a skill shift. It's an identity shift. Jana explores the gap between opportunity and anxiety, and what it actually takes to lead your teams through it.

One of the hardest parts of leadership isn't delegating tasks - it's scaling your intuition. Drawing inspiration from architecture, design and successful product leaders, we'll explore mindset shifts and practical tools to help you 'do' less and 'lead' more.

Workflows are turning into voice-driven agents, and n8n sits right in the middle of that shift. Luca Rossi presses Jan Oberhauser on where product is headed next.

Product teams ship features. Businesses need economic outcomes. I introduce Economic Architecture, a framework to turn product from a feature factory into a system that drives revenue and compounding growth.

Everyone avoids a conversation. In this hands-on LEGO® Serious Play® session, you’ll build it, uncover what’s underneath, and decide what to do. No slides. All action.

LLMs infer products from signals, docs, and reviews — not demos. Learn the PM playbook for getting found and recommended by the models your users trust.

Everyone has access to the same AI models. The real question is how you build products competitors simply can't copy. Ravi shows how combining AI with what's uniquely yours creates defensible features no one else can replicate.

What happens when AI remembers everything but still struggles to understand people? Alex shares the lessons learned from building an immersive AI installation where memory, emotion, and unpredictability collide.

Everyone has FOMO about the AI wrapper wave, but platform owners always win the platform war. Join a roundtable of product leaders on the contrarian bet: going deep into the messy, physical domains AI can't replace.

AI can draft the brief, research the segment, write the copy. But the calls that matter — positioning, messaging judgment, cross-functional alignment — still need a PM and a PMM in the same room.

What does it really take to rebuild an established product around AI in six months? Silvanus shares the bets, mistakes, breakthroughs, and lessons from UXCam’s AI-first rebuild.

Experience is a PM's biggest asset, until it becomes a blind spot. A candid peer conversation on how leaders catch their own bad judgment before it ships.

A satisfactory product meets expectations. A great one breaks them at exactly the right moment. Axel Hecklau, World Vice-Champion of Magic, reveals why surprise is the key to products people remember, then brings the theory to life in an astonishing live show.

Most teams treat conversion as one paywall screen. This roundtable is about acting on every moment around it, from first open to renewal.

PMs know how to build products. Getting strangers to pay for yours, with no brand behind your name, is a different skill. This closes that gap.

Are you building agents because they make sense — or because they look good in a demo?

Most people are talking about the product builder. Vito has been doing it for 20 years. This is a field report from someone who removed his own training wheels and shipped a full SaaS product alone with AI — and is still falling at parts of it.

Unwritten rules, power dynamics, and the trade-offs behind every product decision. A frank roundtable on navigating company politics without losing credibility or impact.

Skip the "10x productivity" claims nobody can back up. A candid trade of real AI wins and failures from daily product work, honest enough that you walk away trying something new.

How do we evolve a company to AI Native? Cassiano and Matteo will share the two years WeRoad's journey through AI products, engineering, company-wide rollout, the learnings and what it unlocks for product teams.

AI can translate any language instantly and explain any rule in seconds. But knowing about a language still isn't the same as learning to speak it. Diana Pulnar (Babbel) shares what 20 years and millions of learners have taught Babbel about that gap in the AI era.