Productlab Conference 2025
Berlin
Sessions
Talk
Stop Building Better Hammers. Start Building Carpenters.
What Stefan Ostwald taught 250 product managers about the AI revolution happening right now.
Stefan Ostwald
Talk
How to build un-AI-able skills (and why "I don't know" is your superpower)
The closing keynote everyone needed to hear at ProductLab Conference 2025 [Slides included]
Francesca Cortesi
Talk
When 90% of AI Agents Fail: What Zendesk’s Team Learned Building the Real Thing
“Most PMs don’t realize that the product management job has already changed drastically and fundamentally. We’re all still kind of catching up with it.”
Mirza Besirovic
Talk
How WeRoad Turned 1,200 Solo Travelers Into a Year-Round Community Movement
WeRoad had thousands of travelers who loved their trips. The problem? They only traveled twice a year. [Slides included]
Simone Basso
Talk
Escaping the Paid Growth Trap: How Product-Led Growth Beats Paid Ads 10:1
The growth strategy that gets stronger as marketing costs rise [Slides Included]
Asya Kuznetsova
Talk
From 12 Months to 3 Months: How Booking.com Cracked the Code on AI Experimentation
The Behind-the-Scenes from Productlab Conference 2025
Pranav Pathak
Talk
How to build AI products that don't get killed by OpenAI
What going from 100K to 1M users in 6 months taught Rows.com about building products that improve every day +
Henrique Cruz
Talk
Why 97% of companies fail at product transformation
The brutal truth about going from project to product—and the 4-part framework that actually works
Chris Compston
Talk
How Product Managers Survive (and Thrive) When Growth Isn't Enough Anymore
How to survive as a PM when your company shifts from growth to profitability. [Slides Included]
Bandan Singh
Talk
How to Build Product Teams That Actually Care (And Keep Them That Way)
What 12 years of building teams at Zalando, On, and GS taught Vivek Juneja about creating outcome-driven organizations
Vivek Juneja
Talk
Why Most Companies Are Asking the Wrong Questions About AI
The Four Strategic Frameworks That Stop You From Building AI Features Nobody Uses. [Slides Included]
Elena Leonova
Talk
AI agents are coming for your business model
Hayder's framework for moving from AI theater to P&L impact—before agents eat your business model [Slides
Hayder Schneider
Talk
How SumUp saved 1,700 engineering hours by promoting a customer support agent
A counterintuitive move that turned chaos into clarity [Slides included]
Liza Mello
Talk
How HelloFresh and UXCam moved from AI productivity hacks to systemic transformation
The hidden playbook for turning 40% efficiency gains into organization-wide AI capability
Silvanus Alt
Ebrahim Kargar
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