BUILD AI PRODUCTS

This LAB is designed for those looking to develop and launch successful AI products. Drawing on best practices from leading AI and product development experts, the course covers everything from ideation to market launch, ensuring your AI product meets real customer needs and leverages cutting-edge technology.
The course is for PMs working in AI products and Founders. This LAB is precious for individuals aiming to understand the intricacies of AI product development and launch strategies.

What will you learn?

kicking-off. 1h webinar
Essential skills and knowledge in AI product development

First LAB. 4h live event
Understanding AI Technologies

Learn about the latest AI technologies
Their applications in product development
Understand the ethical considerations and potential biases in AI
Delivered to you by a VP Product and a Data scientist

Second LAB. 2,5h live event
Market Needs & Opportunity Identification

Identify market gaps and opportunities that AI can effectively address
Conduct thorough market research and customer interviews to validate your AI product idea

Third LAB. 2,5h live event
Build AI Products. For B2C.

Develop a comprehensive B2C AI product roadmap from ideation to launch
Explore best practices for prototyping, testing, and iterating AI products.
Case study

Fourth LAB. 2,5h live event
Build AI Products. For B2B.

Develop a comprehensive B2B AI product roadmap from ideation to launch
Explore best practices for prototyping, testing, and iterating AI products
Case study

Workshop Session. 2,5h live event
GTM Strategies and Continuous Improvement

Learn how to create feedback loops and apply continuous improvement techniques to your AI product

Post-course support. 1 month asynchronous
Apply your learnings

Learn and discuss with your peer group
Tap to a larger community
Ask for feedback to the mentor

Book a Call

BUILD AI PRODUCTS

This LAB is designed for those looking to develop and launch successful AI products. Drawing on best practices from leading AI and product development experts, the course covers everything from ideation to market launch, ensuring your AI product meets real customer needs and leverages cutting-edge technology.
The course is for PMs working in AI products and Founders. This LAB is precious for individuals aiming to understand the intricacies of AI product development and launch strategies.

Join Waiting List

Book a Call

What will you learn?

kicking-off. 1h webinar
Essential skills and knowledge in AI product development

First LAB. 4h live event
Understanding AI Technologies

Learn about the latest AI technologies
Their applications in product development
Understand the ethical considerations and potential biases in AI
Delivered to you by a VP Product and a Data scientist

Second LAB. 2,5h live event
Market Needs & Opportunity Identification

Identify market gaps and opportunities that AI can effectively address
Conduct thorough market research and customer interviews to validate your AI product idea

Third LAB. 2,5h live event
Build AI Products. For B2C.

Develop a comprehensive B2C AI product roadmap from ideation to launch
Explore best practices for prototyping, testing, and iterating AI products.
Case study

Fourth LAB. 2,5h live event
Build AI Products. For B2B.

Develop a comprehensive B2B AI product roadmap from ideation to launch
Explore best practices for prototyping, testing, and iterating AI products
Case study

Workshop Session. 2,5h live event
GTM Strategies and Continuous Improvement

Learn how to create feedback loops and apply continuous improvement techniques to your AI product

Post-course support. 1 month asynchronous
Apply your learnings

Learn and discuss with your peer group
Tap to a larger community
Ask for feedback to the mentor

Meet the Mentor

Katia Cassano,
is currently VP Product at Scoutbee, has successfully led product strategies, demonstrating exceptional cross-functional leadership. Her career has been a journey rich in experiences and significant contributions at prominent companies, including PayPal, Finleap, eDreams, eBay, and Subito.it. Katia's expertise in product discovery and development, particularly in leveraging AI and machine learning, has consistently driven product innovation and market competitiveness. She is renowned for her ability to build and lead teams, foster collaborative environments, and deliver results that exceed market demands.

In addition to her professional role, Katia is also active as a Product Coach and collaborates with product academies such as Product Heroes and Talent Garden to share her extensive experience and guide the next generation of industry leaders. She is a seasoned lecturer at international academies, delivering courses on Business Administration, Strategy, Product Management, Product Discovery, and Artificial Intelligence.

Connect with Katia

Meet the Mentor

Katia Cassano,
is currently VP Product at Scoutbee, has successfully led product strategies, demonstrating exceptional cross-functional leadership. Her career has been a journey rich in experiences and significant contributions at prominent companies, including PayPal, Finleap, eDreams, eBay, and Subito.it. Katia's expertise in product discovery and development, particularly in leveraging AI and machine learning, has consistently driven product innovation and market competitiveness. She is renowned for her ability to build and lead teams, foster collaborative environments, and deliver results that exceed market demands. In addition to her professional role, Katia is also active as a Product Coach and collaborates with product academies such as Product Heroes and Talent Garden to share her extensive experience and guide the next generation of industry leaders. She is a seasoned lecturer at international academies, delivering courses on Business Administration, Strategy, Product Management, Product Discovery, and Artificial Intelligence.

Connect with Katia

Wall of Love

See what the community is saying about the Mentor. Share the love!

Hi Katia, I wanted to thank you for your presentation and especially for your slide: "Life is not about expecting, hoping, and wishing. It's about doing, being, and becoming." See you soon :)

Marco C.
Product Manager

Hi Katia, first of all, thank you for yesterday's lesson . These are not easy concepts, but they were very well explained. I tried to apply them on my daily work and indeed it is more complicated than I thought. When doing the exercises it seems easier, but with "real" cases it isn't.... Let's see how it goes in the next few days... and thank you for your support!

Alessandra M.
Senior PM

Hi Katia! First of all, I wanted to thank you for the LAB because it was extremely useful to me. Coming from a technical background, many business concepts are difficult to understand, but your lesson helped me a lot.

Mattia F.
Tech. Product Manager

Why join a LAB?

Tailored Experience

Join a focused cohort of 15 peers to deeply explore one topic across four structured Labs, culminating in post-course feedback to apply your learnings. Experience a tailored blend of theory, real-life case studies, and practical exercises designed to address your specific challenges and situations as a product manager.

Selected Peers

We have specifically designed a Lab for Product Managers with at least two years of previous product management experience who are eager to advance their product careers, expand their networks, and master the most essential yet challenging skills in modern product management.

Experienced Mentor

We choose mentors based on a proven track record, primarily passionate Product Leaders dedicated to building exceptional products, with at least 10+ years of experience in top companies.

Community-led Learning in hybrid mode

Develop a robust and reliable local network among peers who are at similar career stages and encountering comparable challenges within your cohort. This network will serve as a valuable resource for ongoing support, both within our online and offline communities and events.

Alumni-status

We provide ongoing benefits such as access to a strong professional network, opportunities for mentorship and collaboration, exclusive events and resources, and a sense of belonging to a community of like-minded PMs. This status also enhances credibility and opens doors to new opportunities throughout one's career.

Start your Journey,
in a Community