Be better with OKRs, not at OKRs

OKRs often fall into the trap of becoming just another reporting tool—filled out once and forgotten. But what if they could be so much more? Join us for an engaging round table discussion where we explore what it truly takes to make OKRs a practical, everyday tool for product decision-making.

We’ll dive into:
- How to move beyond the checkbox mentality and use OKRs to drive real impact
- Why the success of OKRs depends on context, collaboration, and clarity—not just following a formula
- Practical insights into leveraging metrics beyond OKRs to create alignment and focus

Meet the Roundtable Facilitator

Tim Herbig is a Product Management Coach who helps companies like StepStone, Deutsche Telekom, and Specsavers treat their ways of working like products—focusing on value over theoretical correctness.

With over 14 years of hands-on experience in both B2C and B2B products—from Premium memberships at XING to Enterprise SaaS platforms—Tim brings unique insight into making product practices truly valuable in different contexts.

Through his consulting and training, Tim helps product teams move beyond rigid frameworks by connecting Strategy, OKRs, and Discovery in ways that work for their specific situation.

Be better with OKRs, not at OKRs

Check Tim session on Impact Mapping

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